let’s get emotional

Jon Pincus asks ‘What does emotional software look like?’ in a recent post on his Liminal states blog.  Jon is a ‘writer/strategist/activist’, previously of Ad Astra and Microsoft’s Online Services Group (where he was General Manger for Strategy Development).

This is a conversation we absolutely want to have - not only what does emotional software look like but - more importantly - what does it feel like.  It is (practically) a truism that devotion is sparked by far more than looks (helloooo Google).  It is also (practically) a truism that looks+smarts=pantpantYESYESYES (helloooo Apple).   We are aiming our little IWRTW boat past these shoals and out into the messy, choppy design seas of looks+smarts+emotion=WhatIf.

In the meantime - we know that we are OURSELVES emotional software, so we are emblazing ourselves accordingly.

feel us?

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